Last updated: 28 August 2026
Craft Beer Collective Ltd ("Craft Beer Collective", "we", "us", "our") operates a marketplace platform connecting independent bottle shops across the UK with customers who buy craft beer through our website. This policy explains what personal data we collect, why we collect it, how we use it, and the rights you have over it.
1. Who we are
Craft Beer Collective Ltd is a company registered in England and Wales. We are the data controller for the personal data we collect through craftbeercollective.co.uk. If you have any questions about this policy or how we handle your data, you can reach us using the details in the "Contact us" section below.
2. Information we collect
We collect information in the following ways:
- Account details — name, email address, phone number, and password (stored securely, never in plain text) when you create a customer or shop manager account.
- Delivery information — delivery address and postcode, used to show you nearby shops, calculate delivery windows, and fulfil orders.
- Order history — the beers, shops, quantities, prices and delivery notes associated with orders you place.
- Payment information — card details are collected at checkout and processed by our payment provider. We do not store full card numbers on our own servers.
- Shop information — if you list a shop with us, we collect your shop's name, address, opening hours, contact details and any other information submitted through our shop application form.
- Location data — with your permission, we may use your browser's location, or the postcode saved to your profile, to work out which shops can deliver to you and how quickly.
- Communications — messages you send us through our contact form, and any correspondence relating to your account or an order.
- Technical data — IP address, browser type, device information, and general usage data collected automatically when you use our site.
3. How we use your information
We use your personal data to:
- Create and manage your account;
- Process and fulfil your orders, and pass the necessary order and delivery details to the relevant independent shop;
- Show you accurate delivery windows and nearby shops based on your location;
- Send you transactional emails, such as order confirmations, password resets, and shop onboarding information;
- Respond to enquiries sent through our contact form;
- Maintain the security of our platform and prevent fraud;
- Understand how our site is used, so we can improve it; and
- Comply with our legal obligations, including those relating to the sale of alcohol.
4. Our legal basis for processing
We rely on the following legal bases under UK data protection law: performance of a contract (to create your account and fulfil orders), legitimate interests (to run and improve our platform, and to keep it secure), consent (for optional location access and marketing communications, where applicable), and legal obligation (for record-keeping requirements related to the sale of alcohol).
5. Who we share your information with
We share personal data with:
- Independent shops listed on our marketplace, so they can fulfil the orders you place with them. We only share what's needed to complete your order — your name, delivery address, phone number, and order details.
- Service providers who help us run the platform, including our hosting and database provider, our transactional email provider, our postcode look-up service, and our payment processor. These providers only process data on our instructions and are contractually required to keep it secure.
- Regulators or authorities, where we're required to by law, for example in connection with alcohol licensing obligations.
We do not sell your personal data to third parties, and we do not share it with anyone for their own marketing purposes.
6. Cookies and similar technologies
We use essential cookies to keep you signed in and to remember items in your basket. We may also use analytics cookies to understand how visitors use our site, so we can improve it. You can control cookies through your browser settings, though disabling essential cookies may affect how the site works.
7. How long we keep your data
We keep account and order data for as long as your account is active, and for a reasonable period afterwards to meet our legal, accounting, and alcohol sale record-keeping obligations. If you ask us to delete your account, we will remove or anonymise your personal data except where we're required to retain it by law.
8. Your rights
Under UK data protection law, you have the right to:
- Access the personal data we hold about you;
- Ask us to correct inaccurate or incomplete data;
- Ask us to delete your data, in certain circumstances;
- Ask us to restrict or object to certain processing;
- Ask for your data to be provided to you, or transferred to another provider, in a portable format; and
- Withdraw consent at any time, where we're relying on consent to process your data.
To exercise any of these rights, please contact us using the details below. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe we haven't handled your data properly.
9. Age restrictions
Craft Beer Collective sells alcohol, and our service is only intended for use by people aged 18 and over. We don't knowingly collect personal data from anyone under 18. Deliveries require an age verification check on receipt.
10. Data security
We use appropriate technical and organisational measures to protect your personal data, including encrypted storage, secure authentication, and access controls limiting who can see your data. No method of transmission or storage is completely secure, but we work to protect your information to a high standard.
11. Changes to this policy
We may update this policy from time to time, for example to reflect changes in our service or the law. We'll post any changes on this page and update the "last updated" date above.
12. Contact us